Bold Pillar Ruby

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Latin pīla, pillar. As a color modifier, pillar implies a vertical-load-bearing-and-monumental quality, the visual register of Roman-and-Greek-and-Egyptian-Pillar hand-cut Doric-and-Ionic-and-Corinthian-Egyptian column-and-pillar monumental-architecture surfaces under classical-pillar monumental-architecture light. Sits at the modifier-and-architecture end of the grid, parallel to column and plinth in usage.

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.