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Earnest Norn Ruby

#d91d54
Notes

Earnest Norn Ruby (#D91D54) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (342°, 76%, 48%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#d91d54
RGB
rgb(217, 29, 84)
HSL
hsl(342, 76%, 48%)
HWB
hwb(342 11% 15%)
OKLCH
oklch(57.4% 0.216 12.6)
HSV
hsv(342, 87%, 85%)
LAB
lab(47.33% 69.91 19.22)
LCH
lch(47.33% 72.51 15.37)
CMYK
cmyk(0%, 87%, 61%, 15%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Norn
modifier

Old Norse norn, Norse-fate-weaver. As a color modifier, norn implies a Norse-fate-weaver-and-Urd-Verdandi-Skuld quality, the visual register of Norse-Norns-and-Urd-Verdandi-Skuld hand-Norse-fate-weaver-and-Urd-Verdandi-Skuld Norse-Norns-and-Urd-Verdandi-Skuld-and-Yggdrasil-roots norn-and-Norse-fate-weaver surfaces under Norse-Norns-and-Urd-Verdandi-Skuld-and-Yggdrasil-roots Well-of-Urd-and-loom-of-fate fate-weaver-light. Sits at the modifier-and-myth end of the grid, parallel to vala and rune in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#d91d54
Original
#595855
Protanopia
#887d4f
Deuteranopia
#ee0037
Tritanopia
#494949
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.94:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.25:1

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