Forthright Coy Crimson

Old English forð-riht, straight ahead, direct. Used as a color modifier in Anglo-Saxon-revival contexts for hues that read as honest and unguarded. Forthright red, forthright blue: the saturation is full, the hue is presented without ornamentation or qualification. Sits in the bold-bucket center alongside frank and direct.

Latin quietus, still-and-quiet. As a color modifier, coy implies a shy-and-reserved-and-half-glanced quality, the visual register of Watteau-fête-galante-and-Rococo-coy hand-shy-and-reserved-and-half-glanced Watteau-fête-galante-and-Rococo-and-French-pastoral coyed-and-shy-and-reserved-and-half-glanced surfaces under Watteau-fête-galante-and-Rococo-and-French-pastoral garden-pavilion-and-fan-and-mask powdered-pastel-light. Sits at the modifier-and-mood end of the grid, parallel to meek and charm in usage.

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.