Earnest Wraith Crimson

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Scots wraith, ghost-or-apparition. As a color modifier, wraith implies a ghostly-and-pale-and-apparitional quality, the visual register of Highland-Scots-and-Border-Ballad-wraith hand-ghostly-and-pale-and-apparitional Highland-Scots-and-Border-Ballad-and-Hebridean wraith-and-ghostly-and-pale surfaces under Highland-Scots-and-Border-Ballad-and-Hebridean moonlit-and-mist-shrouded-and-pale graveyard-and-tarn-light. Sits at the modifier-and-mood end of the grid, parallel to pall and gloam in usage.

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.