Bright Ruby Kinetic

#d61e05

Notes

Bright Ruby Kinetic (#D61E05) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (7°, 95%, 43%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#d61e05

RGB

rgb(214, 30, 5)

HSL

hsl(7, 95%, 43%)