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Chivalrous Annatto

#d54763
Notes

Chivalrous Annatto (#D54763) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (348°, 63%, 56%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#d54763
RGB
rgb(213, 71, 99)
HSL
hsl(348, 63%, 56%)
HWB
hwb(348 28% 16%)
OKLCH
oklch(60.3% 0.178 12.6)
HSV
hsv(348, 67%, 84%)
LAB
lab(51.33% 57.42 15.40)
LCH
lch(51.33% 59.45 15.01)
CMYK
cmyk(0%, 67%, 54%, 16%)

Etymology

Chivalrous
adjective

Old French chevaleros, knightly — adjectival suffix -ous, derived from cheval (horse). As a color modifier, chivalrous implies a saturated-and-knightly-and-gallant quality, the deep-rich color of medieval-Romance chanson-de-geste hero-and-troubadour song tradition. Sits at the bold-and-chivalrous end of the grid, parallel to gallant and knightly.

Annatto
noun

Bixa orellana, the tropical shrub whose seeds yield a red-orange dye used as food coloring (in cheese, butter, and margarine) and as body paint by the Caribbean and Central American indigenous peoples. The color refers to fresh annatto paste: a saturated, slightly orange red with the matte finish of plant-derived pigment. Warmer than vermillion, drier than tomato.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#d54763
Original
#696863
Protanopia
#8e8560
Deuteranopia
#e82c52
Tritanopia
#676767
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.28:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.91:1

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