Soft Ruby Shimmer

#d31d4a

Notes

Soft Ruby Shimmer (#D31D4A) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (345°, 76%, 47%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#d31d4a

RGB

rgb(211, 29, 74)

HSL

hsl(345, 76%, 47%)