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Rich Wink Crimson

#d24731
Notes

Rich Wink Crimson (#D24731) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (8°, 64%, 51%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#d24731
RGB
rgb(210, 71, 49)
HSL
hsl(8, 64%, 51%)
HWB
hwb(8 19% 18%)
OKLCH
oklch(59.0% 0.179 31.6)
HSV
hsv(8, 77%, 82%)
LAB
lab(50.02% 53.54 42.61)
LCH
lch(50.02% 68.43 38.51)
CMYK
cmyk(0%, 66%, 77%, 18%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Wink
modifier

Old English wincian, to-close-eye-briefly. As a color modifier, wink implies a brief-and-coy-and-twinkling quality, the visual register of star-and-candle-flame-wink hand-brief-and-coy-and-twinkling star-and-candle-flame-and-distant-window winked-and-brief-and-coy-and-twinkling surfaces under star-and-candle-flame-and-distant-window twinkling-and-coy-and-brief night-window-light. Sits at the modifier-and-mood end of the grid, parallel to blink and glint in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#d24731
Original
#6f642d
Protanopia
#91822c
Deuteranopia
#e71e43
Tritanopia
#636363
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.48:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.69:1

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