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Earnest Roseate

#d04aad
Notes

Earnest Roseate (#D04AAD) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (316°, 59%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#d04aad
RGB
rgb(208, 74, 173)
HSL
hsl(316, 59%, 55%)
HWB
hwb(316 29% 18%)
OKLCH
oklch(62.4% 0.199 339.6)
HSV
hsv(316, 64%, 82%)
LAB
lab(53.31% 63.05 -25.80)
LCH
lch(53.31% 68.12 337.74)
CMYK
cmyk(0%, 64%, 17%, 18%)

Etymology

Earnest
adjective

Old English eornost, seriousness, zeal. Used as a color modifier since the nineteenth century for hues that read as committed but unshowy — the working blues of denim, the deep greens of Quaker meetinghouses. Sits in the bold-and-quiet corner of the grid, slightly less luminous than resolute and slightly less institutional than imperial.

Roseate
noun

Latin rosātus, rosy — adopted into English for any naturally pink-magenta colored phenomenon, particularly the roseate spoonbill (Platalea ajaja) of Florida and Caribbean coastal wetlands. Roseate color refers to a Platalea ajaja breast-and-shoulder feather field in late-afternoon light: a saturated, slightly cool deep magenta with the velvet finish of carotenoid-pigmented feather barbs over melanin-substrate flight feathers.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#d04aad
Original
#5172b0
Protanopia
#7a87aa
Deuteranopia
#db4e75
Tritanopia
#6e6e6e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.99:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.26:1

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