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Decisive Toltec Crimson

#d03677
Notes

Decisive Toltec Crimson (#D03677) is a true magenta with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (335°, 62%, 51%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#d03677
RGB
rgb(208, 54, 119)
HSL
hsl(335, 62%, 51%)
HWB
hwb(335 21% 18%)
OKLCH
oklch(58.4% 0.196 359.8)
HSV
hsv(335, 74%, 82%)
LAB
lab(48.74% 63.87 -0.51)
LCH
lch(48.74% 63.87 359.54)
CMYK
cmyk(0%, 74%, 43%, 18%)

Etymology

Decisive
adjective

From the Latin decidere, to cut off — used as a modifier for colors that read as firm and final. Decisive black, decisive red: the implication is that the color has settled on its position and won't drift. Sits in the bold-bucket corner alongside resolute, with a slightly sharper edge.

Toltec
modifier

Nahuatl Tolteca, Toltec. As a color modifier, toltec implies a Tula-and-Mesoamerican quality, the visual register of Toltec-civilization-of-Tula post-Classic Mesoamerican hand-carved Atlantean-warrior-and-feathered-serpent stone-monumental surfaces under Tula-Hidalgo-and-Chichen-Itza post-Classic Mesoamerican high-altitude light. Sits at the modifier-and-cultural end of the grid, parallel to aztec and olmec in usage.

Crimson
noun

From the Old Spanish cremesin, itself from the Arabic qirmiz — the kermes scale insect, dried and ground into a brilliant carmine dye prized in the medieval Mediterranean. For centuries the most expensive red on a draper's shelf, reserved for cardinals, kings, and the cloth that gave English the word crimson. Cooler than scarlet, deeper than rose; the color of pomegranate seeds and a serious occasion.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#d03677
Original
#586179
Protanopia
#827e73
Deuteranopia
#e11d52
Tritanopia
#5b5b5b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.69:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.48:1

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