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Velvety Norse Brick

#cf4b98
Notes

Velvety Norse Brick (#CF4B98) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (325°, 58%, 55%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#cf4b98
RGB
rgb(207, 75, 152)
HSL
hsl(325, 58%, 55%)
HWB
hwb(325 29% 19%)
OKLCH
oklch(61.5% 0.184 347.9)
HSV
hsv(325, 64%, 81%)
LAB
lab(52.47% 59.50 -14.75)
LCH
lch(52.47% 61.30 346.08)
CMYK
cmyk(0%, 64%, 27%, 19%)

Etymology

Velvety
adjective

An adjectival form of velvet, used since the eighteenth century for colors that read as if they had the matte light-absorbing quality of velvet. Implies high saturation combined with a non-glossy surface — the matte richness of a deep wine in a fabric rather than in a glass. Sits in the bold-and-deep corner of the grid alongside plush and lush.

Norse
modifier

Old English Norse, of-Norway. As a color modifier, norse implies a Viking-and-Scandinavian quality, the visual register of Viking-Age hand-carved runestone-and-longship Norwegian-Icelandic-Faroese mythological-and-seafaring surfaces under Viking-Age North-Atlantic seafaring atmospheric light. Sits at the modifier-and-cultural end of the grid, parallel to celtic and saxon in usage.

Brick
noun

Fired clay, mineral red. The color refers to common building brick — iron-rich earthenware kilned to the specific dusky red-orange of a Victorian terrace, a Roman aqueduct, an adobe wall in New Mexico. Less saturated than ruby, warmer than burgundy, with a chalky cast that reads as architectural rather than decorative.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#cf4b98
Original
#5b6f9a
Protanopia
#818695
Deuteranopia
#dd476b
Tritanopia
#6d6d6d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.11:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
5.11:1

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