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Pure Anise Ruby

#ce284d
Notes

Pure Anise Ruby (#CE284D) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (347°, 67%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ce284d
RGB
rgb(206, 40, 77)
HSL
hsl(347, 67%, 48%)
HWB
hwb(347 16% 19%)
OKLCH
oklch(55.9% 0.199 15.0)
HSV
hsv(347, 81%, 81%)
LAB
lab(45.88% 64.20 21.21)
LCH
lch(45.88% 67.62 18.29)
CMYK
cmyk(0%, 81%, 63%, 19%)

Etymology

Pure
adjective

Latin purus, clean, unmixed — applied to color since antiquity for hues that contain only one pigment without dilution by white, black, or another color. Pure red is the textbook ideal: high saturation, mid lightness, no shift. Sits at the bold-bucket center, parallel to true and strong.

Anise
modifier

Latin anīsum, sweet-licorice-seed. As a color modifier, anise implies a sweet-licorice-and-Mediterranean-aniseed quality, the visual register of Sicilian-and-Provençal-anise hand-sweet-licorice-and-Mediterranean-aniseed Sicilian-and-Provençal-anise-and-Pernod-Ricard anise-and-sweet-licorice surfaces under Sicilian-and-Provençal-anise-and-Pernod-Ricard Marseille-and-Sicily-and-Pastis Mediterranean-licorice-light. Sits at the modifier-and-flavor end of the grid, parallel to clove and caraway in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ce284d
Original
#5a574d
Protanopia
#837948
Deuteranopia
#e20038
Tritanopia
#4e4e4e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.20:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.04:1

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