Bold Irish Ruby

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Old English Irisc, of-Ireland. As a color modifier, irish implies a Hibernian-and-peat quality, the visual register of Irish-Hibernian hand-built peat-and-stone-and-thatched cottage-and-pasture-and-bog surfaces under Hibernian-and-West-of-Ireland peat-bog-and-cottage atmospheric light. Sits at the modifier-and-cultural end of the grid, parallel to welsh and celtic in usage.

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.