Splashy Kuchinashi
Splashy Kuchinashi (#CC7732) is a true orange with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (27°, 61%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Imitative-onomatopoeic origin — adjectival suffix -y, evoking the sound of liquid impact. As a color modifier, splashy implies a saturated-and-attention-grabbing-and-bold quality, the bright color of Pop-Art-and-1950s-Tiki mid-century-modern showy-decor advertising-and-display. Sits at the bright-and-flamboyant end of the grid, parallel to showy and flamboyant in usage.
Gardenia jasminoides — the gardenia plant, whose dried fruit yields a yellow-orange dye used in Japanese textile and food coloring (yellow rice, pickled radish). Kuchinashi-iro refers to a soft, slightly muted gold-orange. The color is kuchinashi-dyed silk: a warm, slightly muted yellow-orange with the matte finish of plant-derived pigment. Cooler than saffron, drier than goldenrod.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.