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Shielded Bordeaux

#c94974
Notes

Shielded Bordeaux (#C94974) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (340°, 54%, 54%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c94974
RGB
rgb(201, 73, 116)
HSL
hsl(340, 54%, 54%)
HWB
hwb(340 29% 21%)
OKLCH
oklch(59.1% 0.166 2.9)
HSV
hsv(340, 64%, 79%)
LAB
lab(50.03% 54.38 3.04)
LCH
lch(50.03% 54.46 3.20)
CMYK
cmyk(0%, 64%, 42%, 21%)

Etymology

Shielded
adjective

Old English scild, shield — past-participle of shield, sharing root with German Schild. As a color modifier, shielded implies a saturated-and-protected-and-defensive quality, the deep-rich color of medieval-knight armorial-shield-and-coat-of-arms heraldic display. Sits at the bold-and-fortified end of the grid, parallel to armored and bastioned.

Bordeaux
noun

The French wine region — and the deep red of Cabernet Sauvignon-and-Merlot blends from the Médoc and Saint-Émilion. Bordeaux as a color refers specifically to a young Médoc in a glass: a deep, slightly red-purple-shifted dark red with the optical clarity of high-tannin wine. Deeper than burgundy, cooler than wine.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c94974
Original
#626775
Protanopia
#848071
Deuteranopia
#d93a5a
Tritanopia
#676767
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
4.48:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
4.69:1

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