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Sovereign Annatto

#c53440
Notes

Sovereign Annatto (#C53440) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (355°, 58%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c53440
RGB
rgb(197, 52, 64)
HSL
hsl(355, 58%, 49%)
HWB
hwb(355 20% 23%)
OKLCH
oklch(55.0% 0.181 21.2)
HSV
hsv(355, 74%, 77%)
LAB
lab(45.22% 57.25 27.95)
LCH
lch(45.22% 63.71 26.02)
CMYK
cmyk(0%, 74%, 68%, 23%)

Etymology

Sovereign
adjective

Old French soverain, supreme — derived from Latin super (above). As a color modifier, sovereign implies a saturated-and-royal-supremacy quality where the hue carries imperial-ruling-class register. Sits at the bold-and-imperial end of the grid, parallel to regal and imperial in tone.

Annatto
noun

Bixa orellana, the tropical shrub whose seeds yield a red-orange dye used as food coloring (in cheese, butter, and margarine) and as body paint by the Caribbean and Central American indigenous peoples. The color refers to fresh annatto paste: a saturated, slightly orange red with the matte finish of plant-derived pigment. Warmer than vermillion, drier than tomato.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c53440
Original
#5d573f
Protanopia
#82763c
Deuteranopia
#d8003a
Tritanopia
#545454
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.33:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.94:1

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