colors
Back to gallery

Rich Cardinal

#c43968
Notes

Rich Cardinal (#C43968) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (340°, 55%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#c43968
RGB
rgb(196, 57, 104)
HSL
hsl(340, 55%, 50%)
HWB
hwb(340 22% 23%)
OKLCH
oklch(56.2% 0.178 4.5)
HSV
hsv(340, 71%, 77%)
LAB
lab(46.53% 58.05 5.19)
LCH
lch(46.53% 58.28 5.11)
CMYK
cmyk(0%, 71%, 47%, 23%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#c43968
Original
#595d69
Protanopia
#7d7865
Deuteranopia
#d5214c
Tritanopia
#5a5a5a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.08:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.13:1

Related Colors

Canvas