Warm Ruby Echo

#bf404a

Notes

Warm Ruby Echo (#BF404A) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (355°, 50%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#bf404a

RGB

rgb(191, 64, 74)

HSL

hsl(355, 50%, 50%)