Crisp Ruby Sheen

#bf3138

Notes

Crisp Ruby Sheen (#BF3138) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (357°, 59%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#bf3138

RGB

rgb(191, 49, 56)

HSL

hsl(357, 59%, 47%)