colors
Back to gallery

Composed Goji

#bf268d
Notes

Composed Goji (#BF268D) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (320°, 67%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bf268d
RGB
rgb(191, 38, 141)
HSL
hsl(320, 67%, 45%)
HWB
hwb(320 15% 25%)
OKLCH
oklch(55.2% 0.209 345.2)
HSV
hsv(320, 80%, 75%)
LAB
lab(44.79% 66.63 -20.15)
LCH
lch(44.79% 69.61 343.18)
CMYK
cmyk(0%, 80%, 26%, 25%)

Etymology

Composed
adjective

The past participle of compose, to arrange together — used as a color modifier for hues that read as deliberate and balanced. Composed black, composed gray: the saturation is moderate, the hue is calmly positioned without aggression. Sits at the bold-and-quiet edge of the grid near settled and resolute.

Goji
noun

Chinese Lycium barbarum (枸杞) — a Solanaceae shrub native to the Ningxia region of north-central China, whose deep-magenta drupes have been used in Traditional Chinese Medicine for two millennia. Goji color refers to a freshly dried Lycium barbarum drupe-cluster on a Ningxia sun-drying mat: a saturated, slightly cool deep magenta with the matte finish of carotenoid-and-anthocyanin-rich dried-fruit skin.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bf268d
Original
#3c5a90
Protanopia
#6b738a
Deuteranopia
#cc2358
Tritanopia
#4e4e4e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.42:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.88:1

Related Colors

Canvas