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Assured Ignis Ruby

#be0046
Notes

Assured Ignis Ruby (#BE0046) is a true magenta with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (338°, 100%, 37%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#be0046
RGB
rgb(190, 0, 70)
HSL
hsl(338, 100%, 37%)
HWB
hwb(338 0% 25%)
OKLCH
oklch(51.1% 0.204 12.1)
HSV
hsv(338, 100%, 75%)
LAB
lab(40.23% 66.19 17.54)
LCH
lch(40.23% 68.48 14.85)
CMYK
cmyk(0%, 100%, 63%, 25%)

Etymology

Assured
adjective

Old French aseürer, to give assurance — past-participle of assure. As a color modifier, assured implies a saturated-and-confident quality where the hue carries unwavering certainty about its own visual identity. Sits at the bold-and-confident end of the grid, parallel to certain and poised.

Ignis
modifier

Latin ignis, fire. As a color modifier, ignis implies a Latin-fire-and-ignis-fatuus-and-sacred-fire quality, the visual register of Vestal-fire-and-ignis-fatuus hand-Latin-fire-and-ignis-fatuus-and-sacred-fire Vestal-fire-and-ignis-fatuus-and-Roman-Vesta-temple ignis-and-Latin-fire-and-Vestal-flame surfaces under Vestal-fire-and-ignis-fatuus-and-Roman-Vesta-temple Vestal-Virgin-and-Forum-Romanum sacred-flame-light. Sits at the modifier-and-Latin end of the grid, parallel to lux and ventus in usage.

Ruby
noun

From the Latin ruber — simply, red. The gemstone is a chromium-tinged corundum, harder than anything in nature except diamond, and so saturated that a fine Burmese pigeon's blood ruby at auction outpaces a comparable diamond by weight. The color borrows the gem's confidence: a clear, glassy red without the brown of garnet or the blue of crimson.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#be0046
Original
#494847
Protanopia
#746b41
Deuteranopia
#d10028
Tritanopia
#2d2d2d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.41:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.28:1

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