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Coolmagenta

Rich Fuchsia Gleam

#bd71a7
Notes

Rich Fuchsia Gleam (#BD71A7) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (317°, 37%, 59%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd71a7
RGB
rgb(189, 113, 167)
HSL
hsl(317, 37%, 59%)
HWB
hwb(317 44% 26%)
OKLCH
oklch(64.9% 0.118 338.5)
HSV
hsv(317, 40%, 74%)
LAB
lab(57.48% 37.73 -16.15)
LCH
lch(57.48% 41.05 336.82)
CMYK
cmyk(0%, 40%, 12%, 26%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd71a7
Original
#7383a9
Protanopia
#878ea5
Deuteranopia
#c57385
Tritanopia
#858585
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon White
3.45:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon Black
6.08:1

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Canvas