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Stately Bordo

#bd40a9
Notes

Stately Bordo (#BD40A9) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (310°, 49%, 50%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd40a9
RGB
rgb(189, 64, 169)
HSL
hsl(310, 49%, 50%)
HWB
hwb(310 25% 26%)
OKLCH
oklch(58.4% 0.198 334.8)
HSV
hsv(310, 66%, 74%)
LAB
lab(48.70% 61.48 -30.84)
LCH
lch(48.70% 68.78 333.36)
CMYK
cmyk(0%, 66%, 11%, 26%)

Etymology

Stately
adjective

An adjectival form of state, condition of dignity. Used as a color modifier since the seventeenth century for the deep saturated jewel tones of formal ceremony — the deep blue of a robes-of-state, the deep red of a state-banquet velvet. Sits in the bold-and-formal corner alongside imperial and royal, with slightly less institutional weight.

Bordo
noun

Polish for Bordeaux — adopted into Polish color terminology as the name for deep wine purple, the dominant Polish-folk church-textile color of the Counter-Reformation period. Bordo color refers to a Polish-Catholic Lenten purple chasuble: a saturated, slightly cool deep violet with the matte finish of multi-bath fermentation-and-iron-mordant wool. Slightly warmer than Russian purpurnyy.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd40a9
Original
#3f68ac
Protanopia
#697aa6
Deuteranopia
#c6496f
Tritanopia
#626262
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.70:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.47:1

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