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Rich Carmesí

#bd3f40
Notes

Rich Carmesí (#BD3F40) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (360°, 50%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd3f40
RGB
rgb(189, 63, 64)
HSL
hsl(360, 50%, 49%)
HWB
hwb(360 25% 26%)
OKLCH
oklch(54.8% 0.162 23.8)
HSV
hsv(360, 67%, 74%)
LAB
lab(45.29% 50.51 27.71)
LCH
lch(45.29% 57.61 28.75)
CMYK
cmyk(0%, 67%, 66%, 26%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Carmesí
noun

The Spanish word for crimson — borrowed via Arabic qirmiz (the kermes scale insect) and used in the deep red textiles of medieval Castilian and Valencian silk. The color refers to a carmesí-dyed Castilian silk: a saturated, slightly cool deep red with the satin finish of plant-and-insect dye. The Spanish cousin of crimson, slightly more formal in register.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd3f40
Original
#615a3f
Protanopia
#81753c
Deuteranopia
#cf1f41
Tritanopia
#5a5a5a
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.32:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.95:1

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