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Bulky Méihóng

#bd39a3
Notes

Bulky Méihóng (#BD39A3) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (312°, 54%, 48%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd39a3
RGB
rgb(189, 57, 163)
HSL
hsl(312, 54%, 48%)
HWB
hwb(312 22% 26%)
OKLCH
oklch(57.4% 0.202 336.9)
HSV
hsv(312, 70%, 74%)
LAB
lab(47.48% 63.20 -29.19)
LCH
lch(47.48% 69.62 335.21)
CMYK
cmyk(0%, 70%, 14%, 26%)

Etymology

Bulky
adjective

Old Norse búlki, cargo / mass — adjectival suffix -y. As a color modifier, bulky implies a saturated-and-massive-and-occupying quality where the hue takes up visual space with broad-and-heavy presence. Sits at the bold-and-weighty end of the grid, parallel to hefty and substantial in usage.

Méihóng
noun

Chinese 梅红, plum-red — the deep-pink cultivar color of Chinese flowering plum (Prunus mume), prized in Song-dynasty literati painting and ceramics. Méihóng color refers to a fully bloomed méihóng plum-blossom branch on a Song-dynasty meiping vase: a saturated, slightly cool deep magenta with the velvet finish of fresh plum-petal painted in mineral pigment over white-glazed porcelain.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd39a3
Original
#3c64a6
Protanopia
#6878a0
Deuteranopia
#c74169
Tritanopia
#5d5d5d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
4.91:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.28:1

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