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Rugged Henna

#bd3572
Notes

Rugged Henna (#BD3572) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (333°, 56%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd3572
RGB
rgb(189, 53, 114)
HSL
hsl(333, 56%, 47%)
HWB
hwb(333 21% 26%)
OKLCH
oklch(55.0% 0.179 357.5)
HSV
hsv(333, 72%, 74%)
LAB
lab(45.06% 58.45 -3.26)
LCH
lch(45.06% 58.54 356.81)
CMYK
cmyk(0%, 72%, 40%, 26%)

Etymology

Rugged
adjective

Old Norse rugga, rough / coarse — adjectival suffix -ed. As a color modifier, rugged implies a saturated-and-rough-and-weathered quality, the deep-rich color of Scottish-Highlands-and-Norwegian-fjord outdoor-and-mountain landscape. Sits at the bold-and-weathered end of the grid, parallel to tough and sinewy in usage.

Henna
noun

Lawsonia inermis, the small flowering shrub of North Africa and South Asia whose dried leaves yield a red-brown dye used since the Bronze Age for skin, hair, and textile. The color refers to fresh henna paste applied to skin, where it oxidizes to a deep brick-red over forty-eight hours. Earthier than rose, more orange than maroon, with the slow-developed quality particular to plant-based dye.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd3572
Original
#505a74
Protanopia
#75746f
Deuteranopia
#cc254f
Tritanopia
#565656
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.36:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.92:1

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