Soft Ruby Chiffon

#bd1f24

Notes

Soft Ruby Chiffon (#BD1F24) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (358°, 72%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#bd1f24

RGB

rgb(189, 31, 36)

HSL

hsl(358, 72%, 43%)