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Adamant Pourpre

#bd1d17
Notes

Adamant Pourpre (#BD1D17) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (2°, 78%, 42%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd1d17
RGB
rgb(189, 29, 23)
HSL
hsl(2, 78%, 42%)
HWB
hwb(2 9% 26%)
OKLCH
oklch(51.3% 0.194 28.7)
HSV
hsv(2, 88%, 74%)
LAB
lab(40.84% 60.06 45.72)
LCH
lch(40.84% 75.48 37.28)
CMYK
cmyk(0%, 85%, 88%, 26%)

Etymology

Adamant
adjective

Greek adámas, unconquerable — derived from a- (not) plus damnan (to subdue). As a color modifier, adamant implies a saturated-and-rock-hard quality where the hue maintains diamond-hard pigmentation. Sits at the bold-and-resilient end of the grid, parallel to indomitable and ironclad in usage.

Pourpre
noun

French for purple in its classical sense — the deep red-purple of Tyrian dye and the pourpre cardinalice of medieval French ecclesiastical dress. The color refers to a pourpre-dyed French silk: a saturated, slightly cool deep red-purple with the satin finish of plant-and-shell dye. The French cousin of porpora.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd1d17
Original
#544a13
Protanopia
#7a6c09
Deuteranopia
#d1001f
Tritanopia
#3f3f3f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.27:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.35:1

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