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Lush Prowl Rose

#bd193d
Notes

Lush Prowl Rose (#BD193D) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (347°, 77%, 42%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd193d
RGB
rgb(189, 25, 61)
HSL
hsl(347, 77%, 42%)
HWB
hwb(347 10% 26%)
OKLCH
oklch(51.6% 0.194 17.1)
HSV
hsv(347, 87%, 74%)
LAB
lab(40.98% 62.20 24.16)
LCH
lch(40.98% 66.73 21.23)
CMYK
cmyk(0%, 87%, 68%, 26%)

Etymology

Lush
adjective

Middle English lush, possibly from lascious, lascivious — a word that drifted from sensual ripeness toward visual abundance. Used as a color word since the eighteenth century for the saturated greens of well-watered foliage and the deep saturated jewel tones of velvet upholstery. Used across the deep and bold buckets where the hue is simultaneously dark and vivid.

Prowl
modifier

Middle English prollen, to-roam-and-search. As a color modifier, prowl implies a stalking-and-hunting-and-watchful quality, the visual register of panther-and-tiger-prowl hand-stalking-and-hunting-and-watchful panther-and-tiger-and-leopard prowled-and-stalking-and-hunting-and-watchful surfaces under panther-and-tiger-and-leopard jungle-and-savanna-and-night-forest big-cat-light. Sits at the modifier-and-mood end of the grid, parallel to stalk and lurk in usage.

Rose
noun

The Latin rosa, the Greek rhodon, the Persian gul — every European language has a different name for the same flower and the same color. Rose covers the spectrum from blush to fuchsia depending on the cultivar, but in pigment shorthand it means a cool, slightly bluish red — the inside of a damask petal, the dye that washes out of madder root.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd193d
Original
#4f4b3d
Protanopia
#776c38
Deuteranopia
#d0002a
Tritanopia
#3e3e3e
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.23:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.37:1

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