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Sinewy Zephyr Cardinal

#bd0d30
Notes

Sinewy Zephyr Cardinal (#BD0D30) is a true red with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (348°, 87%, 40%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bd0d30
RGB
rgb(189, 13, 48)
HSL
hsl(348, 87%, 40%)
HWB
hwb(348 5% 26%)
OKLCH
oklch(50.9% 0.199 20.6)
HSV
hsv(348, 93%, 74%)
LAB
lab(40.12% 63.54 31.17)
LCH
lch(40.12% 70.77 26.13)
CMYK
cmyk(0%, 93%, 75%, 26%)

Etymology

Sinewy
adjective

Old English sinu, sinew — adjectival suffix -y. As a color modifier, sinewy implies a saturated-and-muscular-and-firm quality where the hue carries the lean-and-strong visual presence of a Roman-statue athletic figure. Sits at the bold-and-firm end of the grid, parallel to stalwart and rugged in usage.

Zephyr
modifier

Greek ζέφυρος, gentle-west-wind. As a color modifier, zephyr implies a gentle-west-wind-and-Mediterranean-breeze quality, the visual register of Greek-Zephyrus-and-Botticelli-Primavera-zephyr hand-gentle-west-wind-and-Mediterranean-breeze Greek-Zephyrus-and-Botticelli-Primavera-zephyr-and-Hellenic-Anemoi zephyr-and-gentle-west-wind surfaces under Greek-Zephyrus-and-Botticelli-Primavera-zephyr-and-Hellenic-Anemoi Hellenic-Mediterranean-and-Florentine-spring gentle-Mediterranean-breeze-light. Sits at the modifier-and-weather end of the grid, parallel to gust and mistral in usage.

Cardinal
noun

Named for the scarlet robes of Roman Catholic cardinals, dyed since the thirteenth century with kermes and later cochineal. The color carries the institutional weight of its source — a saturated red-orange that reads as authority rather than romance. Also the bird (Cardinalis cardinalis) of the American east, whose plumage takes its red from carotenoid pigments in the seeds it eats.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bd0d30
Original
#4e482f
Protanopia
#776b2a
Deuteranopia
#d00020
Tritanopia
#353535
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.43:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.26:1

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