Hardy Pinotage
Hardy Pinotage (#BC278E) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (319°, 66%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old French hardi, bold / brave — past-participle of hardir (to make brave). As a color modifier, hardy implies a saturated-and-cold-resistant quality, the deep-rich color of Scandinavian-and-Russian boreal-forest-and-tundra outdoor-clothing. Sits at the bold-and-resilient end of the grid, parallel to tough and resilient.
South African red-wine grape variety, a 1925 cross of Pinot Noir and Cinsaut by Stellenbosch University viticulturist Abraham Izak Perold. Pinotage color refers to a freshly poured South African Stellenbosch-region pinotage in a Bordeaux-style wine glass: a saturated, slightly cool deep magenta with the matte finish of anthocyanin-rich red-wine pigment. The grape's acetate-character gives it the banana-and-tar notes characteristic of South African reds.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.