Vivid Crimson Zing

#bc012d

Notes

Vivid Crimson Zing (#BC012D) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (346°, 99%, 37%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#bc012d

RGB

rgb(188, 1, 45)

HSL

hsl(346, 99%, 37%)