colors
Back to gallery

Bold Beaujolais

#bb3d7a
Notes

Bold Beaujolais (#BB3D7A) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (331°, 51%, 49%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bb3d7a
RGB
rgb(187, 61, 122)
HSL
hsl(331, 51%, 49%)
HWB
hwb(331 24% 27%)
OKLCH
oklch(55.7% 0.171 354.3)
HSV
hsv(331, 67%, 73%)
LAB
lab(46.06% 55.74 -6.72)
LCH
lch(46.06% 56.14 353.13)
CMYK
cmyk(0%, 67%, 35%, 27%)

Etymology

Bold
adjective

Old English beald, brave, courageous — a quality word that crossed over to color in the late seventeenth century. Bold describes a color that asserts itself: high saturation combined with mid lightness, where the hue presents itself without compromise. Sits at the center of the bold-bucket grid, near strong and rich. Closer to a presence word than a pigment word.

Beaujolais
noun

The French wine region just south of Burgundy — and the Gamay-based reds of Beaujolais Nouveau. The color refers to a fresh Beaujolais Nouveau in a glass: a saturated, slightly cool red with the optical brightness of low-tannin young wine. Lighter than Burgundy, brighter than Chianti.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bb3d7a
Original
#525e7c
Protanopia
#757677
Deuteranopia
#c93356
Tritanopia
#5c5c5c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.17:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.06:1

Related Colors

Canvas