colors
Back to gallery

Poised Akamurasaki

#bb349d
Notes

Poised Akamurasaki (#BB349D) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (313°, 56%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bb349d
RGB
rgb(187, 52, 157)
HSL
hsl(313, 56%, 47%)
HWB
hwb(313 20% 27%)
OKLCH
oklch(56.3% 0.203 338.4)
HSV
hsv(313, 72%, 73%)
LAB
lab(46.25% 63.59 -27.56)
LCH
lch(46.25% 69.31 336.57)
CMYK
cmyk(0%, 72%, 16%, 27%)

Etymology

Poised
adjective

Old French peser, to weigh — past-participle of poise. As a color modifier, poised implies a saturated-and-balanced-and-confident quality where the hue holds its position with elegant equilibrium. Sits at the bold-and-confident end of the grid, parallel to centered and composed.

Akamurasaki
noun

Japanese 赤紫, red-purple — the modern Japanese color name for the warm magenta-purple band that sits between aka (red) and murasaki (purple). Akamurasaki color refers to a Showa-period silk furisode obi: a saturated, slightly cool deep magenta with the silk luster of multi-bath beni-and-shikon overdye on patterned silk crepe. Slightly cooler than akane-iro.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bb349d
Original
#3a60a0
Protanopia
#67759a
Deuteranopia
#c53a64
Tritanopia
#585858
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.13:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.09:1

Related Colors

Canvas