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Saturated Dragonfruit

#bb3294
Notes

Saturated Dragonfruit (#BB3294) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (317°, 58%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#bb3294
RGB
rgb(187, 50, 148)
HSL
hsl(317, 58%, 46%)
HWB
hwb(317 20% 27%)
OKLCH
oklch(55.8% 0.199 341.8)
HSV
hsv(317, 73%, 73%)
LAB
lab(45.62% 63.02 -23.16)
LCH
lch(45.62% 67.14 339.82)
CMYK
cmyk(0%, 73%, 21%, 27%)

Etymology

Saturated
adjective

From the Latin saturatus, past participle of saturare, to fill. A technical color term in modern usage — saturation is one of the three axes of HSL (with hue and lightness). As a modifier, saturated implies that the hue is at or near its maximum chromatic intensity. Sits at the bold-and-bright top of the grid.

Dragonfruit
noun

The fruit of Hylocereus undatus, the climbing cactus native to Central America and now grown across Southeast Asia. The color refers to the inside flesh of the red-fleshed variety: a saturated, slightly cool deep pink-magenta with the matte finish of betalain pigment in a high-water-content cactus fruit. Cooler than raspberry, warmer than peony, with the contemporary-supermarket weight of a fruit that's only become a global category in the past two decades.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#bb3294
Original
#3e5e97
Protanopia
#697491
Deuteranopia
#c7345f
Tritanopia
#565656
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.25:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
4.00:1

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