Bright Magenta Charge

#ba0d8c

Notes

Bright Magenta Charge (#BA0D8C) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (316°, 87%, 39%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#ba0d8c

RGB

rgb(186, 13, 140)

HSL

hsl(316, 87%, 39%)