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Imperial Zeus Rose

#ba0b3b
Notes

Imperial Zeus Rose (#BA0B3B) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (344°, 89%, 39%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ba0b3b
RGB
rgb(186, 11, 59)
HSL
hsl(344, 89%, 39%)
HWB
hwb(344 4% 27%)
OKLCH
oklch(50.4% 0.197 16.3)
HSV
hsv(344, 94%, 73%)
LAB
lab(39.58% 63.49 23.51)
LCH
lch(39.58% 67.70 20.32)
CMYK
cmyk(0%, 94%, 68%, 27%)

Etymology

Imperial
adjective

From the Latin imperialis, of the empire — applied to color since the medieval period for the hues reserved for sovereigns and empires: imperial purple of Tyrian dye, imperial yellow of Ming-dynasty porcelain. As a modifier, imperial implies saturation combined with the institutional weight of a color owned by a court. Sits in the bold-and-deep corner, alongside royal.

Zeus
modifier

Greek Ζεύς, king-of-the-Olympian-gods. As a color modifier, zeus implies a thunderbolt-and-king-of-gods-and-Olympian quality, the visual register of Olympian-Zeus-and-Phidias-Pheidias-statue hand-thunderbolt-and-king-of-gods-and-Olympian Olympian-Zeus-and-Phidias-statue-and-Mount-Olympus zeus-and-thunderbolt-and-king-of-gods-and-Olympian surfaces under Olympian-Zeus-and-Phidias-statue-and-Mount-Olympus Pheidias-chryselephantine-and-Olympia thunder-cloud-light. Sits at the modifier-and-myth end of the grid, parallel to hera and atlas in usage.

Rose
noun

The Latin rosa, the Greek rhodon, the Persian gul — every European language has a different name for the same flower and the same color. Rose covers the spectrum from blush to fuchsia depending on the cultivar, but in pigment shorthand it means a cool, slightly bluish red — the inside of a damask petal, the dye that washes out of madder root.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ba0b3b
Original
#4a473b
Protanopia
#746936
Deuteranopia
#cd0024
Tritanopia
#343434
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.56:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.20:1

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