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Regal Annatto

#b7397b
Notes

Regal Annatto (#B7397B) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (329°, 53%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b7397b
RGB
rgb(183, 57, 123)
HSL
hsl(329, 53%, 47%)
HWB
hwb(329 22% 28%)
OKLCH
oklch(54.7% 0.174 352.1)
HSV
hsv(329, 69%, 72%)
LAB
lab(44.84% 56.27 -9.22)
LCH
lch(44.84% 57.02 350.69)
CMYK
cmyk(0%, 69%, 33%, 28%)

Etymology

Regal
adjective

Latin rēgālis, kingly — derived from rēx (king). As a color modifier, regal implies a saturated-and-royal-formality quality, the deep-rich color of British-Coronation-period royal vestment-and-mantle and Imperial-State-Crown regalia. Sits at the bold-and-imperial end of the grid, parallel to sovereign and royal in usage.

Annatto
noun

Bixa orellana, the tropical shrub whose seeds yield a red-orange dye used as food coloring (in cheese, butter, and margarine) and as body paint by the Caribbean and Central American indigenous peoples. The color refers to fresh annatto paste: a saturated, slightly orange red with the matte finish of plant-derived pigment. Warmer than vermillion, drier than tomato.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b7397b
Original
#4d5c7d
Protanopia
#717278
Deuteranopia
#c53155
Tritanopia
#595959
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.41:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.88:1

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