Saturated Tanzanite
Saturated Tanzanite (#B738AC) is a true violet with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (305°, 53%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
From the Latin saturatus, past participle of saturare, to fill. A technical color term in modern usage — saturation is one of the three axes of HSL (with hue and lightness). As a modifier, saturated implies that the hue is at or near its maximum chromatic intensity. Sits at the bold-and-bright top of the grid.
A blue-violet variety of zoisite — discovered in 1967 in a single small area of northern Tanzania near Mount Kilimanjaro and marketed by Tiffany & Co. shortly after. The color refers to a faceted tanzanite cut to maximize its strong pleochroism: a saturated, slightly violet-shifted deep blue-purple with the gem's signature internal life. Cooler than amethyst, warmer than iolite, with the gem-trade specificity of a stone that occurs in exactly one place on Earth.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.