colors
Back to gallery

Lush Strawberry

#b72b32
Notes

Lush Strawberry (#B72B32) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (357°, 62%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b72b32
RGB
rgb(183, 43, 50)
HSL
hsl(357, 62%, 44%)
HWB
hwb(357 17% 28%)
OKLCH
oklch(51.5% 0.176 23.6)
HSV
hsv(357, 77%, 72%)
LAB
lab(41.26% 55.31 30.97)
LCH
lch(41.26% 63.39 29.24)
CMYK
cmyk(0%, 77%, 73%, 28%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b72b32
Original
#554e31
Protanopia
#786c2d
Deuteranopia
#c9002f
Tritanopia
#494949
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.17:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.41:1

Related Colors

Canvas