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Rich Sakura

#b72844
Notes

Rich Sakura (#B72844) is a true red with a warm character. It leans warm, pulling light toward red, orange, and yellow. Naturally inviting, it suits editorial and hospitality contexts. Its HSL profile (348°, 64%, 44%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b72844
RGB
rgb(183, 40, 68)
HSL
hsl(348, 64%, 44%)
HWB
hwb(348 16% 28%)
OKLCH
oklch(51.6% 0.178 15.7)
HSV
hsv(348, 78%, 72%)
LAB
lab(41.22% 57.20 19.86)
LCH
lch(41.22% 60.55 19.14)
CMYK
cmyk(0%, 78%, 63%, 28%)

Etymology

Rich
adjective

Old French riche, wealthy, abundant — applied to color since the medieval period for hues that read as plentiful in pigment. Rich red, rich brown: the implication is depth combined with saturation, a color that gives the eye more to absorb. Sits at the saturated mid-light corner of the engine's grid, slightly warmer than bold and deeper than vivid.

Sakura
noun

The flowering cherry — Prunus serrulata — and the unifying spring color of Japanese aesthetic life. The color refers to a somei-yoshino cherry in full bloom: a soft, slightly cool pale red-pink with the matte finish of five-petaled bloom. Lighter than rose, cooler than coral, with the ephemeral weight of a flower whose two-week bloom defines an entire season's poetry.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b72844
Original
#514e44
Protanopia
#756c40
Deuteranopia
#c90034
Tritanopia
#484848
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.18:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.40:1

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