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True Cartagena

#b5347f
Notes

True Cartagena (#B5347F) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (325°, 55%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b5347f
RGB
rgb(181, 52, 127)
HSL
hsl(325, 55%, 46%)
HWB
hwb(325 20% 29%)
OKLCH
oklch(54.1% 0.180 349.1)
HSV
hsv(325, 71%, 71%)
LAB
lab(43.97% 58.06 -13.02)
LCH
lch(43.97% 59.51 347.36)
CMYK
cmyk(0%, 71%, 30%, 29%)

Etymology

True
adjective

Old English trēowe, faithful — used as a color modifier since the seventeenth century for hues that read as the canonical version of their family. True red, true blue: the saturation is full, the hue is neither shifted nor adulterated. Sits at the center of the bold and crisp buckets, marking the unequivocal middle of any chromatic family.

Cartagena
noun

Colombian Caribbean port city — once a Spanish-Habsburg colonial trade entrepôt, whose old-town Ciudad Amurallada district carries the iconic deep-magenta lime-stucco façades of cartagenera colonial architecture. Cartagena color refers to a Cartagena old-town stucco façade in late-afternoon light: a saturated, slightly cool deep magenta with the matte finish of lime-and-iron-oxide-pigmented colonial stucco.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b5347f
Original
#475981
Protanopia
#6c707c
Deuteranopia
#c22e55
Tritanopia
#555555
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.58:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.76:1

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