colors
Back to gallery

Royal Toltec Strawberry

#b52476
Notes

Royal Toltec Strawberry (#B52476) is a true magenta with a vibrant character. It holds its own as a focal accent, carrying visual weight without tipping into neon territory. Its HSL profile (326°, 67%, 43%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b52476
RGB
rgb(181, 36, 118)
HSL
hsl(326, 67%, 43%)
HWB
hwb(326 14% 29%)
OKLCH
oklch(52.4% 0.193 351.7)
HSV
hsv(326, 80%, 71%)
LAB
lab(41.84% 62.08 -10.69)
LCH
lch(41.84% 63.00 350.23)
CMYK
cmyk(0%, 80%, 35%, 29%)

Etymology

Royal
noun

The blue of European royal court dress and regalia from the late seventeenth century forward — the color of British peers' robes, French royal sashes, the lining of the crown-jewel cases. The color refers to a saturated, slightly violet-shifted blue with the matte finish of velvet or melton wool dyed to maximum intensity: deeper than cornflower, warmer than ultramarine, with the heraldic weight of a color reserved for monarchs and the official Crown.

Toltec
modifier

Nahuatl Tolteca, Toltec. As a color modifier, toltec implies a Tula-and-Mesoamerican quality, the visual register of Toltec-civilization-of-Tula post-Classic Mesoamerican hand-carved Atlantean-warrior-and-feathered-serpent stone-monumental surfaces under Tula-Hidalgo-and-Chichen-Itza post-Classic Mesoamerican high-altitude light. Sits at the modifier-and-cultural end of the grid, parallel to aztec and olmec in usage.

Strawberry
noun

Fragaria × ananassa, the cultivated strawberry of European gardens since the eighteenth century. The color refers to the surface of a ripe berry: a clean, bright red with a slight blue shift in the shadows of the achenes. Warmer than ruby, lighter than crimson, with the optical brightness of fresh fruit rather than the depth of pigment or gem.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b52476
Original
#405278
Protanopia
#6a6c73
Deuteranopia
#c3144b
Tritanopia
#494949
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.04:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.48:1

Related Colors

Canvas