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Rugged Cast Cardinal

#b5032a
Notes

Rugged Cast Cardinal (#B5032A) is a true red with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (347°, 97%, 36%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b5032a
RGB
rgb(181, 3, 42)
HSL
hsl(347, 97%, 36%)
HWB
hwb(347 1% 29%)
OKLCH
oklch(49.0% 0.196 21.2)
HSV
hsv(347, 98%, 71%)
LAB
lab(37.95% 62.40 31.92)
LCH
lch(37.95% 70.09 27.09)
CMYK
cmyk(0%, 98%, 77%, 29%)

Etymology

Rugged
adjective

Old Norse rugga, rough / coarse — adjectival suffix -ed. As a color modifier, rugged implies a saturated-and-rough-and-weathered quality, the deep-rich color of Scottish-Highlands-and-Norwegian-fjord outdoor-and-mountain landscape. Sits at the bold-and-weathered end of the grid, parallel to tough and sinewy in usage.

Cast
modifier

Old Norse kasta, to-throw / to-mold. As a color modifier, cast implies a poured-metal-and-shaped quality, the visual register of foundry-cast-iron-and-bronze hand-poured-and-cooled iron-and-bronze-and-tin foundry-cast-and-shaped surfaces under foundry-cast-iron-and-bronze workshop-light. Sits at the modifier-and-texture end of the grid, parallel to forged and hewn in usage.

Cardinal
noun

Named for the scarlet robes of Roman Catholic cardinals, dyed since the thirteenth century with kermes and later cochineal. The color carries the institutional weight of its source — a saturated red-orange that reads as authority rather than romance. Also the bird (Cardinalis cardinalis) of the American east, whose plumage takes its red from carotenoid pigments in the seeds it eats.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b5032a
Original
#494329
Protanopia
#716523
Deuteranopia
#c80019
Tritanopia
#2c2c2c
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.97:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.01:1

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