Strong Pluto Strawberry
Strong Pluto Strawberry (#B43696) is a true magenta with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (314°, 54%, 46%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.
Etymology
Old English strang, firm, vigorous — applied to color since the sixteenth century. Strong red, strong tea: a color at full strength is the maximum saturation the medium can produce. Sits at the saturated mid corner of the grid, parallel to bold in usage but slightly more focused on pigment density than on assertion.
Latin Pluto, Roman-god-of-underworld-and-dwarf-planet. As a color modifier, pluto implies a Roman-god-of-underworld-and-Kuiper-belt-dwarf-planet quality, the visual register of Roman-Pluto-and-New-Horizons-flyby hand-Roman-god-of-underworld-and-Kuiper-belt-dwarf-planet Roman-Pluto-and-New-Horizons-flyby-and-Tombaugh-Regio pluto-and-Roman-god-of-underworld surfaces under Roman-Pluto-and-New-Horizons-flyby-and-Tombaugh-Regio 2015-flyby-and-heart-shaped-Tombaugh-Regio dwarf-planet-light. Sits at the modifier-and-zodiac end of the grid, parallel to neptune and saturn in usage.
Fragaria × ananassa, the cultivated strawberry of European gardens since the eighteenth century. The color refers to the surface of a ripe berry: a clean, bright red with a slight blue shift in the shadows of the achenes. Warmer than ruby, lighter than crimson, with the optical brightness of fresh fruit rather than the depth of pigment or gem.
Closest matches
The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.
Variations
Click any swatch to exploreHarmonies
Accessibility
How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.
The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.