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Lush Kunzite

#b4308c
Notes

Lush Kunzite (#B4308C) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (318°, 58%, 45%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b4308c
RGB
rgb(180, 48, 140)
HSL
hsl(318, 58%, 45%)
HWB
hwb(318 19% 29%)
OKLCH
oklch(54.1% 0.192 342.8)
HSV
hsv(318, 73%, 71%)
LAB
lab(43.82% 60.86 -21.19)
LCH
lch(43.82% 64.45 340.80)
CMYK
cmyk(0%, 73%, 22%, 29%)

Etymology

Lush
adjective

Middle English lush, possibly from lascious, lascivious — a word that drifted from sensual ripeness toward visual abundance. Used as a color word since the eighteenth century for the saturated greens of well-watered foliage and the deep saturated jewel tones of velvet upholstery. Used across the deep and bold buckets where the hue is simultaneously dark and vivid.

Kunzite
noun

Pink variety of the lithium-aluminum silicate spodumene — first described from the San Diego gem-deposits of California in 1902 by George Frederick Kunz. The pink color comes from manganese substitution. Kunzite color refers to a faceted San-Diego-area kunzite: a saturated, slightly cool deep magenta with the glassy finish of manganese-substituted spodumene gem crystal. Pleochroic between deep-pink and pale-violet.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b4308c
Original
#3d5a8f
Protanopia
#666f89
Deuteranopia
#bf315a
Tritanopia
#535353
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.61:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.74:1

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