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Substantial Isis Violet

#b31363
Notes

Substantial Isis Violet (#B31363) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (330°, 81%, 39%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary teal. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#b31363
RGB
rgb(179, 19, 99)
HSL
hsl(330, 81%, 39%)
HWB
hwb(330 7% 30%)
OKLCH
oklch(50.4% 0.196 358.5)
HSV
hsv(330, 89%, 70%)
LAB
lab(39.50% 63.41 -2.30)
LCH
lch(39.50% 63.45 357.92)
CMYK
cmyk(0%, 89%, 45%, 30%)

Etymology

Substantial
adjective

Latin substantia, substance — adjectival suffix -al, derived from sub-stāre (to stand under). As a color modifier, substantial implies a saturated-and-weighty-and-material quality where the hue carries visual mass and presence. Sits at the bold-and-weighty end of the grid, parallel to weighty and hefty in usage.

Isis
modifier

Egyptian Aset, throne-and-mother-goddess. As a color modifier, isis implies a winged-and-throne-and-mother-goddess quality, the visual register of Egyptian-Isis-and-Philae-temple hand-winged-and-throne-and-mother-goddess Egyptian-Isis-and-Philae-temple-and-Osirian-myth isis-and-winged-and-throne-and-mother-goddess surfaces under Egyptian-Isis-and-Philae-temple-and-Osirian-myth Nile-and-Philae-Aswan-temple winged-throne-light. Sits at the modifier-and-myth end of the grid, parallel to horus and thoth in usage.

Violet
noun

Viola odorata, the European sweet violet — small, fragrant, and the original meaning of the color name in English (the Violet of the rainbow). The color refers to a fresh sweet violet blossom in late winter: a saturated, slightly red-shifted deep blue-purple with the matte finish of small five-petaled flower. Cooler than amethyst, warmer than indigo, with the perfumed weight of a flower used in Roman garlands and Victorian eau de toilette.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#b31363
Original
#3f4a65
Protanopia
#6a6760
Deuteranopia
#c3003c
Tritanopia
#3b3b3b
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.58:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.19:1

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