Bright Rust Charge

#b1690b

Notes

Bright Rust Charge (#B1690B) is a true orange with a jewel character. It carries the deep, saturated richness of a gemstone. Authoritative and slightly formal, it works well for type and heavy UI elements. Its HSL profile (34°, 88%, 37%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary azure. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX

#b1690b

RGB

rgb(177, 105, 11)

HSL

hsl(34, 88%, 37%)