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Earthyred

Soft Ruby Brush

#ae4743
Notes

Soft Ruby Brush (#AE4743) is a true red with an earthy character. It leans grounded and natural, the kind of color that plays well with wood, clay, linen, and warm neutrals. Its HSL profile (2°, 44%, 47%) places it in the balanced band at a mid lightness. It works across type, buttons, and borders, saturated enough to feel deliberate but balanced enough to not fight the rest of the palette. For a confident two-color system, pair it with its complementary cyan. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae4743
RGB
rgb(174, 71, 67)
HSL
hsl(2, 44%, 47%)
HWB
hwb(2 26% 32%)
OKLCH
oklch(53.4% 0.136 25.0)
HSV
hsv(2, 61%, 68%)
LAB
lab(44.11% 41.85 23.88)
LCH
lch(44.11% 48.19 29.71)
CMYK
cmyk(0%, 59%, 61%, 32%)

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

Click any swatch to explore

Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae4743
Original
#615b42
Protanopia
#7b7141
Deuteranopia
#be3447
Tritanopia
#5d5d5d
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
5.55:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.78:1

Related Colors

Canvas