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Sturdy Lipstick

#ae1880
Notes

Sturdy Lipstick (#AE1880) is a true magenta with a cool character. It leans cool, sitting on the blue, green, and violet side of the wheel. Quiet and dependable, a fit for product UI and data visualization. Its HSL profile (318°, 76%, 39%) places it in the highly saturated band at a mid lightness. Best used in small doses, like logos, CTAs, focus rings, or highlight text, where its saturation becomes a feature rather than noise. For a confident two-color system, pair it with its complementary green. For something softer, pull in its analogous neighbors on either side of the wheel.

HEX
#ae1880
RGB
rgb(174, 24, 128)
HSL
hsl(318, 76%, 39%)
HWB
hwb(318 9% 32%)
OKLCH
oklch(50.9% 0.203 344.8)
HSV
hsv(318, 86%, 68%)
LAB
lab(39.94% 64.39 -19.91)
LCH
lch(39.94% 67.40 342.82)
CMYK
cmyk(0%, 86%, 26%, 32%)

Etymology

Sturdy
adjective

Old French estourdi, stunned, reckless — drifted in English to mean robust, well-built. Used as a color modifier since the seventeenth century for hues that read as durable and unfussy — the working browns of saddle leather, the working greens of pasture wool. Sits in the bold-and-warm corner alongside robust and solid.

Lipstick
noun

Modern cosmetic stick of waxy carmine-and-iron-oxide pigment in vegetable wax base — particularly the deep-magenta MAC Russian Red and Chanel Rouge Allure shades that defined late-20th-century fashion-magazine cover art. Lipstick color refers to a MAC Ruby Woo matte lipstick on a fresh swatched arm: a saturated, slightly cool deep magenta with the matte finish of pigment-loaded vegetable-wax-and-castor-oil base.

Closest matches

The nearest named color in three reference sources, ranked by perceptual distance (ΔE76 in CIELAB). ΔE < 1 is imperceptible to most viewers; ΔE > 10 is clearly different. When two sources point to the same hex they’re merged into one tile; click any to open that color’s page.

Variations

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Harmonies

Accessibility

Color-vision simulation

How this color appears to viewers with the four major color-vision-deficiency types. Computed via the Machado (2009) physiologically-based model. If a tile matches the original, the color reads the same to that viewer.

#ae1880
Original
#304e82
Protanopia
#5f677d
Deuteranopia
#ba144d
Tritanopia
#3f3f3f
Achromatopsia
WCAG contrast

The color used as foreground text against pure white and pure black, with the contrast ratio and WCAG 2.1 grade. Aim for AA (4.5:1) for body text and AA Large (3:1) for 18 pt+ headlines; AAA (7:1) is the gold standard for long-form reading surfaces.

The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AAon White
6.48:1
The quick brown foxSample body text at normal size. The wcag minimum for body contrast is 4.5:1 (AA) or 7:1 (AAA).
AA Largeon Black
3.24:1

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